Food safety, consumer trust and emerging trends

Neđeljko Karabasil; Tamara Bošković; Mirjana Dimitrijević; Ivan Vićić; Nikola Čobanović; Nevena Grković; Nataša Kilibarda

doi:10.18485/meattech.2025.66.3.50

Neđeljko Karabasil University of Belgrade, Faculty of Veterinary medicine, Department of Food Hygiene and Technology, Belgrade, Serbia https://orcid.org/0009-0005-5844-9278
Tamara Bošković Ministry of Agriculture, Forestry and Water Management, Veterinary Directorate, Belgrade, Serbia
Mirjana Dimitrijević University of Belgrade, Faculty of Veterinary medicine, Department of Food Hygiene and Technology, Belgrade, Serbia https://orcid.org/0000-0003-1670-6481
Ivan Vićić University of Belgrade, Faculty of Veterinary medicine, Department of Food Hygiene and Technology, Belgrade, Serbia https://orcid.org/0000-0001-8762-2811
Nikola Čobanović University of Belgrade, Faculty of Veterinary medicine, Department of Food Hygiene and Technology, Belgrade, Serbia https://orcid.org/0000-0003-2650-6272
Nevena Grković University of Belgrade, Faculty of Veterinary medicine, Department of Food Hygiene and Technology, Belgrade, Serbia https://orcid.org/0000-0002-0205-3531
Nataša Kilibarda University Singidunum, Belgrade, Serbia https://orcid.org/0000-0002-2967-3749

DOI: https://doi.org/10.18485/meattech.2025.66.3.50

Keywords: global, safety, security, reactive, proactive

Abstract

The complexity of today’s global food industry demands robust food safety systems that go beyond technical solutions. Sustainable production, advanced technologies, and circular economy principles are essential to meet the needs of a growing population. Despite regulatory controls, incidents of contamination persist, impacting consumer trust as a key foundation of food safety. Modern food safety systems must address both accidental and intentional risks, including food fraud, through transparent communication and proactive management. Establishing a strong food safety culture, with leadership and risk awareness, is crucial for transitioning from reactive to proactive systems. Ultimately, integrated approaches and stakeholder engagement are vital for building resilient, trustworthy, and sustainable food systems.